Danielle Martin » The Backseat Stylers | Toronto Fashion & Style Blog

MARTIN LIM for Reitmans Holiday Capsule Collection Now Available

by The Backseat Stylers | November 1st, 2012

Montreal-based label MARTIN LIM has teamed up with Canadian retailer Reitmans on a capsule collection of holiday dresses. The Mercedes-Benz Start Up winning duo of Danielle Martin and Pao Lim have designed 10 cocktail party-ready dresses to be carried exclusively at Reitmans, including petite and plus-sized styles.

The collection is priced very reasonably from $85 to $120, and MARTIN LIM fans will be delighted to find that the designs have a similar aesthetic to the Fall 2012 collection for their main line. I’m loving the Sandy dress with its blouson top and faux leather insert skirt. Which piece are you eyeing?

MARTIN LIM for Reitmans hits 28 stores across Canada and reitmans.com today.

xx, S

Images courtesy of Reitmans

Events

Spotted from the Backseat: Children’s Aid Foundation Spark Gala 2012 Edition

by The Backseat Stylers | May 15th, 2012

FASHION Magazine Editor-in-Chief Bernadette Morra in MARTIN LIM

May 6, 2012 marked the second annual SPARK Gala, a fundraising event hosted by the Children’s Aid Foundation in support of children and youth living in the child welfare system. Held at The Carlu and co-hosted by Global Toronto anchors Anne Mroczkowski and Leslie Roberts, the Gala honoured five inspirational Canadian luminaries, including FASHION Magazine‘s Editor-in-Chief Bernadette Morra, actress Lisa Ray, rock musician Randy Bachman, figure skater Patrick Chan and singer Jackie Richardson.

The rousing performances, which followed an exquisite brunch created by celebrity chef Mark McEwan, certainly lived up to the Gala’s theme, “Rhythm and Soul.” In addition, Montreal-based designers Danielle Martin and Pao Lim, winners of the inaugural Mercedes-Benz Start Up design competition last year, presented their MARTIN LIM Fall 2012 collection, a beautiful reflection on the contrast between structure and movement.

All in attendance were fabulously dressed, including SPARK Gala chair and co-founder Andrea Weissman-Daniels in a stunning Oscar de la Renta dress and Kara Alloway in an electrifying Manish Arora jacket and festive Brian Atwood ‘Mojito’ sandals. Fashion luminary Bernadette Morra showed her support for MARTIN LIM, donning a dress from the Spring 2012 collection that won the design duo their MBSU crown.

Andrea Weissman-Daniels declared the Gala a tremendous success, having raised over $400,000 towards helping create opportunities for youth to engage in sports, arts, and cultural activities. For more information about the Children’s Aid Foundation, please visit www.cafdn.org.

Fashion Designer / Creative Marketing Director of Ports 1961 Tu Ly