Who run the world? Queen Bey, obviously. As if a world tour wasn’t enough to keep her busy, news comes today that Beyoncé has teamed up with H&M for a summer collection. Everyone’s favourite hair-flipping diva is featured in the fast fashion retailer’s new campaign, modelling swimsuits and beachwear inspired by her own style and that she personally gave input on.
Ann-Sofie Johansson, H&M’s Head of Design, said: “There’s the perfect bodycon dress, as well as a flowing sun dress that makes a real statement. And of course there are the bikinis, especially the fringed bikini. What makes these pieces even more special is that Beyoncé herself had input into the design, and they are full of her own personal style.”
The campaign was shot by Inez and Vinoodh in the Bahamas back in January. ”I’ve always liked H&M’s focus on fun affordable fashion” Beyoncé said. “I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements – fire, water, earth and wind. It was a beautiful shoot on a tropical island. It felt more like making a video than a commercial.”
In addition to the print advertisements, a TV commercial featuring a new Beyoncé song, Standing On The Sun, will also be launching. How excited are you, my fellow Beyoncé fans?
Image courtesy of H&M
Rihanna in custom Azzedine Alaia
From Adele to Jay-Z, all of our favourite musicians gathered in L.A. for the 55th Grammy Awards tonight. We dutifully watched the red carpet coverage in fast-forward and scoured the internet for our 5 best dressed of the evening. At the very top, by a long shot, was Rihanna, who completely knocked our socks off in a custom red Azzedine Alaia gown. More of this, please, Riri.
Taylor Swift and Kelly Rowland also upped the glam factor on the Grammys red carpet, choosing stunning J. Mendel and Georges Chakra designs for the occasion. Janelle Monae and Beyoncé, both in pants, held their own in a sea of evening gowns, also making our best dressed list.
Who were your Grammy red carpet favourites?
Janelle Monae in Against Nature, Moschino and Ralph Lauren
Taylor Swift in J Mendel
Beyonce in Osman
Kelly Rowland in Georges Chakra
xx, T & S
Images via Just Jared
All hail Queen Bey! Beyoncé‘s half-time show at Super Bowl XLVII was everything we dreamed it would be and more. A barely-there leather and lace get-up, all of our favourite dance moves, and a Destiny’s Child reunion to boot.
All that was missing was a Jay-Z cameo, but we’ll settle for the name of the designer who created her fierce ensemble. Surely not Tina Knowles? UPDATE: The bodysuit was custom made by New York-based designer and relative unknown Rubin Singer (thanks for the tip Jess!). Will we be seeing versions of it at our local fast fashion retailer in the coming months?
Relive Beyoncé’s Super Bowl half-time show from “Crazy In Love” to “Halo” over here.
xx, T & S
Images via JustJared, Huffington Post Canada