Get #RedkenReady for World Mastercard Fashion Week with The Backseat Stylers!

World Mastercard Fashion Week takes over Toronto in T-minus 2 days, and we’re in serious prep mode. The runway show RSVPs have been sent, cameras are at the ready, and outfit ideas are flowing. It promises to be an incredibly hectic 6 days and, let’s be honest, it’s going to take more than just a little magic to keep us looking fresh all week.

That’s why we were very excited when our friends at Redken Canada, the official hair sponsor of WMCFW, offered to help get us #RedkenReady for the shows. And the very best part? You’re invited too!

On Tuesday, October 21 (a.k.a. Day #2 of WMCFW), yours truly will be stationed outside the fashion week tents with a Redken Canada stylist who’ll be armed with all the best tools of the hair trade. Need some spray to keep your ‘do in place? We’ve got you. Perhaps some dry shampoo to give your limp locks some lift? Done!

Want to get #RedkenReady with us? Here are all the deets you need:

WHAT: Come by to say hi, get a quick, complimentary hair touch-up by Redken, and pose for a little street style photo sesh with The Backseat Stylers

WHEN: Tuesday, October 21, 4:30pm – 6:30pm 

WHERE: Outside the World Mastercard Fashion Week tents at David Pecaut Square in Toronto

LET’S CHAT: Follow Redken Canada on Twitter and Instagram and use the hashtags #RedkenReady and #StyleYourStory to join the conversation

Happy World Mastercard Fashion Week! We can’t wait to get #RedkenReady with you. Can’t make it on Tuesday? Check back later this week for an exclusive Redken Canada giveaway.

Sponsored by Redken Canada


Jimmy Choo Fêtes Opening of First Boutique in Canada

Jimmy Choo is on a roll of late: in August, the luxury brand opened the doors to its much anticipated first boutique in Canada, and then just this past week went through with a highly watched IPO. Busy as the footwear and accessories design house may be, they found time to celebrate their first Canadian boutique at Yorkdale Shopping Centre in Toronto recently.

Guests of honour Waris Ahluwalia and Mila Mulroney were joined by the city’s social set, including FASHION Editor-in-Chief Bernadette Morra, Cityline‘s Tracey Moore and Suits actress Meghan Markle, as they toasted the new boutique. The store reflects a new design concept being rolled out in expansion stores around the world, and will offer women’s and men’s shoes, handbags, sunglasses, small leather goods, and more.

Our favourite part of the new boutique, hands down, was the corner dedicated to the new made-to-order shoe service. The brand’s signature silhouettes, including the classic Anouk, Lance, Xenia and Tite styles, are available for customization for Choo fans looking for the bespoke experience. With a myriad of luxe materials and colours to choose from, we promised ourselves we’d return someday soon for a pair of personalized stilettos.

Haven’t yet had the chance to check out the fab new Jimmy Choo boutique yourself? Check out the gallery below for snaps from the launch party.

Waris Ahluwalia and Mila Mulroney

Meghan Markle

Cailli and Sam Beckerman with ELLE Canada Editor-in-Chief Noreen Flanagan (centre)

Ben and Jessica Mulroney

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Fashion News

Vaughan Mills Set to Unveil New Expansion + Win a $500 Shopping Spree!

As bona fide shopaholics that are perpetually in search of a good deal, we’re big fans of outlet malls. Naturally, our interest was piqued when we heard about the $87-million, 200,000 square foot expansion of Vaughan Mills in Vaughan, ON. New outlet stores where we can get our shop on? Yes please!

The new expansion wing launches this upcoming Thursday, October 23, and adds a whopping 50 additional stores to the shopping centre’s roster. Highlights include Bench, Puma, Roots, Rudsak, and the very first Dr. Martens outlet in North America. We can’t wait to check out all these new stores, as well as the brand spanking new Sports Court, Event Court and Digital Lounge.

Sean Walters, Senior Vice-President, Ivanhoe Cambridge said, “We will continue to build on the retail mix in the centre as a whole in the coming months with the arrival of sought-after brands such as The Outlet by Harry Rosen, Cole Haan, Ben Sherman, Vince Camuto, and Brooks Brothers.” We’ll be waiting patiently for those doors to open as well, wallets at the ready!

In the meantime, we want you to be one of the first to shop the new expansion, so we’ve teamed up with Vaughan Mills to give away a $500 SHOPPING SPREE to one of our lucky readers! Want in? Check out the complete contest rules below. Good luck and happy outlet shopping!


1. Leave us a comment on this blog post telling us what about the Vaughan Mills expansion you’re most excited about (a new store? the digital lounge?) and ‘like’ The Backseat Stylers and Vaughan Mills’ Facebook pages here and here.

2. For a bonus entry, follow @backseatstylers and @vaughan_mills on Twitter and tweet the following: “The @backseatstylers are giving away a $500 @VAUGHAN_MILLS SHOPPING SPREE, and I want it! #VMexpands2014 #giveaway” Then leave us a second comment on this blog post letting us know that you’ve tweeted us some love.

3. Contest closes at 11:59pm EST on November 2, 2014. The winner will be contacted via email.

4. This giveaway is open to our readers located in the GTA only.

5. There are no prize substitutions. Travel not included.

Sponsored by Vaughan Mills

Street Style

The Canadian Street Style Lookbook – October 17, 2014 Edition

Alanna Durkovich of Xander Vintage, Vancouver

This week’s Lookbook is all about fashion firsts.

Lisa was the first to rock a look from the highly anticipated Alexander Wang x H&M collaboration (#NBD), Sasha was the first to sport a piece from the 424 Fifth Fall collection we’ve been obsessing about for months, and Nelia was the first to ever make us consider going grey on purpose as she debuted her new platinum ‘do.

We may be hanging out in the backseat, but our favourite Canadian style bloggers sure aren’t – they’re right at the forefront of the scene.

Vanessa Hong of The Haute Pursuit, Vancouver/New York

Sasha Exeter of So Sasha, Toronto

Ivy Xu of This Is What We Do, Vancouver

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Retail Therapy

Alexander Wang x H&M – The Complete Lookbook Is Here!

The wait is over: the Alexander Wang x H&M lookbook is finally out in all its sporty glory! The collaboration features both men’s and women’s apparel and accessories, and we’ve got the complete women’s lookbook below for your viewing pleasure.

“I am honoured to be a part of H&M’s designer collaborations”, said Wang. “The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.”

The capsule collection will launch in 250 H&M stores worldwide and online on November 6. So what’s the verdict on the collection – will you be in that inevitable lineup outside the store to snag some Wang x H&M goodies?

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Fashion News

2015 Canadian Arts & Fashion Awards Nominees Revealed

The Canadian Arts & Fashion Awards have announced the nominees for their second annual awards, which will be held January 31, 2015 in Toronto. The talented group include Backseat Stylers favourites like Christie Smythe and Andrea Lenczner of Smythe, Kirk Pickersgill and Stephen Wong of Greta Constantine, Ela and Martin Aldorsson of Ela Handbags, Cailli and Sam Beckerman of Beckerman Bite Plate and more.

The CAFA jury now have the tough and unenviable task of selecting the winners, but are well equipped with some of the biggest names in the Canadian fashion industry. The esteemed jury includes celebrity stylists Brad Goreski and Leslie Fremar; model Coco Rocha; fashion icon, Jeanne Beker; chief creative officer at ALDO, Douglas Bensadoun; FLARE Magazine editor-in-chief, Cameron Williamson; FASHION Magazine editor-in-chief, Bernadette Morra and more.

CAFA also announced yesterday the creation of The Canadian Fashion Fund, which will target under-funded, high-growth investment opportunities in the Canadian fashion industry, as well as a mentorship program for winners of the Emerging Designer category.

“Giving designers publicity and recognition is equally as important as giving them the growth capital to compete globally,” said fund founder and CAFA co-founder Brittney Kuczynski. “Our long-term goal is to help foster the next generation of Canadian, international designers”.

Check out the complete list of nominees below – congrats and good luck to all! We can’t wait to celebrate with you in January.

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Take the Tide Pods x Pink Tartan #WashableFashion #OOTD Challenge!

That’s right, ladies and gents: the Tide Pods x Pink Tartan #WashableFashion #OOTD challenge is officially back, and bigger and better than ever before! If you missed the fun earlier this year, here’s a quick refresher: step #1 – you lovely readers share selfies of yourselves in your favourite washable outfits; and step #2 – we award you amazing prizes.

How amazing, you ask? We’ll be doling out a Tide gift basket and $50 Pink Tartan gift card to the winner of each daily challenge, plus a grand prize featuring a $500 PINK TARTAN GIFT CARD and 2 TICKETS TO THE PINK TARTAN SPRING 2015 RUNWAY SHOW at World Mastercard Fashion Week in Toronto on October 20, 2014.

Obviously you’re in, right? Then get your sartorial game face on, because we want to see your chicest, most stylish washable getups over the next 6 days. In fact, just to up the fun factor for round #2, we’ve got daily challenge themes lined up to inspire you.

Break out those oversized blazers, sweaters, tees and coats, because in this #OOTD challenge, bigger is most definitely better.

It’s sweater weather season and we want to see you in your coziest washable knits, whether it’s this season’s trendy turtleneck or a comfy staple from autumns past.

You’ve mastered the art of assembling the perfect day-to-night ensemble, now show us how it’s done in #washablefashion.

From the little red dresses that never fail you to little red capes à la Miss Riding Hood herself, we want to see how you’re rocking the colour of the season.

There’s no need to fear white when it’s washable. How will you wear it – will it be a fringed cape sweater, a crisp, button-down shirt or a quilted sweatshirt perhaps?

It doesn’t get any more classic than the head-to-toe black and white look. Show us how you make this timeless colour combination your own.

Get planning and sharing those #washablefashion #OOTD #selfies! We can’t wait to see them and show them all off in our contest Pinterest board. Good luck and have fun!


1. Share your stylish and washable outfits via Instagram and Twitter using the hashtags #washablefashion #OOTD and #TIDE and tagging @backseatstylers.

2. Follow along with the official themes and share daily (or more often if you change outfits on the hour like Anna Dello Russo!) for multiple chances to win. Only one winner will be picked daily, and all daily prize winners will be eligible to win an additional GRAND PRIZE on October 19th.

3. Contest open to readers in Canada only, excluding residents of Quebec.

4. The contest closes at 6:00 PM EDT on October 19, 2014. Daily and Grand Prize winners will be notified by email.

5. There are no prize substitutions and no cash value. Travel not included.

Disclaimer: Tide has only provided The Backseat Stylers with the product for the prizes for this contest. The contest is not otherwise endorsed, designed and/or administered by or associated with Tide.


Spotted from the Backseat: Hermès Men’s Universe Masculine Spirit Party

On October 7, over 600 of Toronto’s fashion set gathered at the Fermenting Cellar to fête Hermès Men’s Universe. Hermès menswear designer Véronique Nichanian, who has been in her post for an impressive 25+ years, flew in from Paris for the festivities.

Dubbed Masculine Spirit, the event featured eight installations and a presentation (with some very handsome models, we might add) showcasing the design house’s menswear collections, including highly covetable ready-to-wear, silks, watches, leather, shoes, and more. There was also a gif-creating photo booth with the brand’s scarves and leather accessories as props, a designer cocktail bar manned by one of New York’s finest mixologists, and one very busy dance floor; Hermès sure knows how to throw a party.

Guests definitely rose to the occasion, donning their Hermès silks in creative ways and breaking out the Birkins. Check out the gallery below for 38 style snaps from what may have been the party of the year.

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Street Style

The Canadian Street Style Lookbook – October 10, 2014 Edition

Lisa Dengler of Just Another Fashion Blog, Toronto/New York

One of the few reasons why we’re willing to accept the colder temperatures and increased frequency of rain that come with fall is the footwear. It’s prime time for prancing around in mensy loafers, brogues and oxfords, and we couldn’t be more delighted.

It turns out style bloggers across the country feel the same way. This week, Lisa sported a pair of to-die-for black and white loafers, Ania rocked a pair of edgy, pointy-toe lace-ups, and Krystin donned a pair of classic, tasseled beauties.

We’ll take a pair of each, please.

Alanna Durkovich of Xander Vintage, Vancouver

Ania Boniecka of Ania.B, Calgary

Alicia Quan of Alicia Fashionista, Vancouver

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Thanks for Shopping #BloggerBazaarTO Fall 2014 Edition!

On September 27, we teamed up with our best blogger and fashion industry pals for the Fall 2014 edition of #BloggerBazaarTO at Soho House in Toronto.

With the likes of Anita Clarke of I Want – I Got, Ela Kowalewska of Ela Handbags, Nelia Belkova of Style Blog, Kimberly Lyn of The Souls of My Shoes, Hawley Dunbar of Sidewalk Hustle, Liane Fong of The Lost Sea, Monica Mei of Wanderlusteurs, plus fashion lovers Jessica Chiu, Natalie Lecomte and Nada Shepherd opening up their closets, you lovely readers – and super savvy shoppers, at that! – jumped at the chance to snag some fantastic buy now, wear now deals. A portion of the proceeds from the event were donated to Dress For Success.

The epic swag bags that #BloggerBazaarTO is now known for also returned, and we have some incredibly generous sponsors to thank for them. This time around, attendees took home a reusable Roots Canada tote filled with:

We also had the lovely folks from Cake Beauty on hand, doling out samples of their (life-changing!) Rush Brush dry shampoo (more on that to come!).

Thank you all for coming out to shop #BloggerBazaarTO Fall 2014 edition! We hope you had as much fun as we did. Stay tuned for news of the next Blogger Bazaar!

Image Credits: Constant Van Ruymbeke

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